Welcome to Design 3E

Winter 2010

Where strategic planning & user centered design means thorough research, active listening, iterative development, prototype testing & leading the way through professional service and insights. Design today what you can be proud of tomorrow.

2010 Battleground: The Internet Lounge Device

01.26.10

Apple Tablet, e-reader, Tap 'n Tap

With Apple’s new iPad announcement, we gear up for the latest battleground for internet device supremacy- a web reader for home lounging time. While today we connect to the internet primarily through PCs and smartphones, the promise of ubiquitous computing creates the latest gap for consumers. When I want a device that is always on, always connected, coffee table friendly and sized for flexible viewing of weather, music, some video, favorite site, book, magazine or industry publication with a few taps this market is leaving the station; without a complimentary business model for the publishing industry, however, this may become a lonely ride.

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